It is necessary to consider video imagery as a relevant form of advertising during the design and implementation of your website. Persons find reading content tedious but regard visual representation to be more appealing. Skilfully crafted content is a must, but when your website is geared towards certain products, visual representation is a must to demonstrate the functions of that product. SB Marketing Group in Vancouver Canada knows this all too well and can work with you to create a quality video. Check out five of our best reasons why video is important.
1. Display your Products In the absence of real life interaction with the product such as touching, feeling and even smelling, video comes the closest to offering adequate stimulation. Video carries a wider range of information therefore increasing your conversion rate. You need to build interest and excitement and remove doubts and concerns that may have festered in the absence of proper product representation.
2. Engaging The presence of video on your website, guarantees your clients an experience that is lively and interactive. It can be funny, demonstrative, serious, witty, quirky; but whatever your intent, your video will deliver.
3. Search Engine Optimisation There is little known fact that there are less video content on the web then pages of written content. In fact, you can be setting precedence in your field of product or service.
4. Showcase your strengths in real time Video on your website can also demonstrate your competencies by giving live representation of your successes; from event planning to construction projects.
5. Makes you more relatable as a person Video content can foster practical business relationships where you are not just a name and a picture on a page. The more clients see that they can relate to you as a person, the more trust they will have in your product or service.
Just as you can trust SB Marketing Group to deliver engaging videos that will enhance your website.
